Team Resources

Essential tools and guidelines for effective teamwork and execution

Branding Update Announcements

Latest branding guidelines and campaign updates

High Priority

June 19, 2025

Mamdani Campaign Tagline Update

New required tagline: "A VOTE FOR MAMDANI IS A VOTE FOR CHAOS IN NYC" - All posts and videos must end with this tagline for consistency across all platforms.

Social Media Video Content Campaign Materials

Medium Priority

June 15, 2025

New Color Palette Addition

Added secondary accent colors for campaign materials. See updated color guidelines below. Use sparingly for emphasis only.

Design Templates

Brand Guidelines

Official brand standards and design rules

Color Palette

Primary Red

#dc3545

Dark Gray

#495057

White

#ffffff

Accent Yellow

#ffc107

Typography

Primary Font - Inter

Bold 600: Headlines and important text

Medium 500: Subheadings and emphasis

Regular 400: Body text and general content

Secondary Font - Georgia

Used for quotes and formal documents only

Logo Usage

✅

Maintain minimum clear space of 2x logo height

✅

Use official color versions only

❌

Do not stretch, skew, or rotate the logo

❌

Do not place on busy backgrounds

Brand Assets & Templates

Upload and manage brand assets and design templates

Logo Files

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Canva Templates

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Adobe Templates

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Campaign Specific Templates

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